A smart marketing idea is always a big turn on! I intend bringing to you, on and off, some of the smart ideas that I come across or have heard from elsewhere. Who knows, these ideas could well help your brands, or at the least, would help you be aware of some smart brains at work.
Don’t forget to share the smart ones you come across as well.
Here are a few to begin this series….
Touch-it Paper in Ogden, Utah - Phone no. (801) 394-430 - makes cards on coloured, heat-sensitive paper. When you touch them, they change colour. People like to play with them, so they keep them, show them around, and remember them.
High Life, a brewpub in Philadelphia, U.S.A, offers a ‘Master of Beer Appreciation’ (MBA) Certificate. Customers have to have their transcripts stamped by sampling four new brews a month. Eventually customers get a degree and a T-shirt declaring their mastery. At last, a chance to get a meaningful degree, I suppose!
The Hawaii Prince Hotel greets new registrants with a hot, moist, steamed washcloth. It’s a great extra, and it gets them considerable word of mouth and publicity as well when they have speakers or writers who stay with them and then tell the story.
Champs-Elysees, a restaurant in Sausalito, faxes the day’s specials to customers in the morning, and then takes phone or fax orders for delivery or pickup latter. A real hot idea, pun intended!
6 comments:
Great piece of information.
Interesting too....
Highly informative.....
Thank you sir
Sir
The new Virgin mobile ads both T.V, Hoarding are really good.
Great out of the mind marketing ideas!! Too good! But considering that today's advertisements have become so exaggerative, by the time I spot a great marketing idea and put it down here, this blog would have seen a 100 more updates...:) Anyways waiting for the next series!!!
Sir where's the next series?
Sir what happened Sir...no update on your blog for quite sometime now....
Post a Comment