Time, as is said often, does fly. It feels like we were discussing Marketing Maayaajaalam Awards - 2 just a few weeks back. A year has flown since then, flown fast and furious. It's time for its third convention.
As is the case with this forum, I intend inviting voices and votes about a few categories.
The best brand launch of the year
The best advertising of the year
The worst brand failure of the year
The expected brand failure of 2010
Send in your choices. You can even open new categories if you so wish. Any brand, marketer or advertisement that you feel needs to be rewarded or reprimanded.
The awards close very soon - December 31st 2010 to be precise!
Nah, just kidding. Do send in your entries soon.
And by the way, belated though, wish you a 2010 filled with 2000 fun!
17 comments:
The best brand launch of the year
"TATA DOCOMO"
The best advertising of the year
"VODAFONE" (those vignettes featuring the zoozoos)
The worst brand failure of the year
"TATA NANO" (does this exist at all ?)
The expected brand failure of 2010
"Google’s Nexus One" (the search engine’s mobile handset which it claims is its equivalent of the iphone)
the best brand launch - TATA DOCOMO
The best advertising - VODAFONE ZOOZOO
Worst brand failure - UNINOR, MTS
The best brand launch of the year
Docomo
The best advertising of the year
Idea
The worst brand failure of the year
Pepsi - My Can
The expected brand failure of 2010
Too early to say.
the best brand launch - TATA DOCOMO
THE BEST ADVERTISING - VODAFONE
WORST BRAND FAILURE - NANO
EXPECTED BRAND FAILURE - UNINOR, FOODLES
hw can nano be a failure? goddamn it, give it sm time. Nywayz docomo is bang on target
The Best Brand Of 2010 - DOCOMO
Worst Brand - Google Nexus
Best Advertising - IDEA
Expected Brand Failure - Nano
I have been following your blog for a long time now and must say makes for an interesting read....
Like you said, its amazing how time flies....365 days just gone in the blink of the eye....but then days will move on and so will your awards...
Will think over the other categories but I feel the best advertising of the year was the movie "3 idiots..."...Right from the word go, people were talking about it...From Aamir Khan visiting every state to he being denied entry into an army headquarters to Chetan Bhagat making a fuss over his denied credit to the movie being termed as giving a message.......the movie's now the most talked about thing...And I guess the credit goes to its vigorous advertising......What do you think?
The Best brand launch of the year "TATA DOCOMO"..
Best advertising of the year "TATA SKY".. The english one and the one in which asin says "AAPKE PASS TO NAHI HOGA, DAL AUR ROTI MEIN KYA BURAI HAI".. Kindles the ego so well..
Worst Brand failure of the year "NANO"..
Expected - Apple Ipad.. Sure shot.. :)
The best brand launch of the year----Tata Docomo
The best advertising of the year------Idea
The worst brand failure of the year---Mtm
The expected brand failure of 2010---Uninor
Hari...
The best brand launch of the year TATA NANO
The best advertising of the year IDEA GSM SERVICES
The worst brand failure of the year DOCOMO
The expected brand failure of 2010 VIDEOCON MOBILES
best brand launch: 3 idiots, VW (Volkswagen)
best advertising: Idea
worst brand failure:Parle LMN
next blog?
Yes sir. It's been a long time since you've blogged.
Guess Sir is relaxing after his "Vilambara mayajalam"
hi everybody
great forum lots of lovely people just what i need
hopefully this is just what im looking for looks like i have a lot to read.
I find you post very interesting, and I am interested to put thispost on my site. if you still have others post about it? maybe we could exchange articles
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